Pumped Up Kicks

Meet the Sully Wong x ONEXONE HOPE Sneaker. These funky must-haves, created by Toronto-based footwear designers Sully Wong for the ONEXONE Foundation, are kicking some serious fashion into philanthropy. We caught up with Joey Adler, founder of ONEXONE Foundation, for the story behind this stylish way to give back

WHAT: “The Sully Wong x ONEXONE HOPE Sneaker is limited edition. Only 360 pairs were created,” says Adler. “Fifty per cent of the proceeds are going to support the ONEXONE pediatric wing in Hospital Mirebalais in Haiti, a $20-million project, as well as to hunger programs in Canada such as the Million Meals Movement, a community-based initiative with the objective to combat food insecurity.”

WHO: “We partnered with Sully Wong for this initiative, and they came up with this amazing-looking shoe. We can see it resonating with the millennial generation, which I think is the most socially conscious generation ever. It’s a great shoe by a young designer, and it’s leveraging business for good.”

WHERE: “ONEXONE was in Haiti long before it was very cool to be in Haiti,” Adler says with a laugh. “We’ve been working there since 2005, and in 2008 we partnered with Partners in Health to work on the ONEXONE pediatric wing at Hospital Mirebalais. Partners in Health is an organization that, like ONEXONE, really understands that health care is the foundation of a child’s life.”

WHY: “Our philosophy has always been to find ways of leveraging what you do every day for good,” says Adler. “And that’s what this sneaker is creating — a chance to use something as simple and everyday as a shoe, and use it to do some good.”

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Amanda Storey

Amanda Storey

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