Elena Di Giovanni – She’s Vanity: A Pledge Of Self-love
How Elena Di Giovanni’s challenging journey led to beautiful destinations.
People are not born destined to be visionaries. Instead, they are moulded by the challenges life throws at them, and somewhere along the journey, that is what they become. They are never self-proclaimed but called upon by those who see the qualities in them that can make a positive difference. This is the case for Elena Di Giovanni, founder and creator of She’s Vanity.
She’s Vanity is a transformative skin care product line committed to clean, cruelty-free and organic formulations hand-crafted with the finest botanical oils and plant extracts from around the world.
The brand’s conception and identity don’t just stem from Elena’s entrepreneurial spirit but also from a personal health challenge. In her late 30s, blindsided by early symptoms of perimenopause, she was diagnosed with Premature Ovarian Failure, which was a beyond-difficult time for her both physically and spiritually.
That time was so hard on her physically that even her routine skin care regime was no longer working for her. So she embarked on a mission of countless hours of reading, researching and speaking to doctors, which led to her creation of a serum that not only slows down the aging process but also revives the skin. It was in that breakthrough moment that she decided to share her discovery and her personal story with the world.
The spreading of the word ignited intrigue and fuelled demand, giving rise to the luxurious skin care line known as She’s Vanity. It has guided countless individuals on their journey to well- being and self-confidence by delivering exceptional results.
Elena’s journey to overcome her diagnosis was transformed by the power of natural plant-based ingredients. Now the world is a better place because she chose to share the source of her strength.
Currently, she is dedicated to expanding the brand significantly and speaking at charitable events to share her story and inspire the next generation of women and of female entrepreneurs. Most recently, she openly discussed her experiences as a female entrepreneur at Dolce’s luncheon event in support of Empowering Women and the Women Building Futures organization, which aims to support women as well as to celebrate and uplift the modern-day woman.
