Direct Interiors: All Under One Roof
Looking to furnish and redecorate your home? It doesn’t have to be an overwhelming and exhausting experience — it can actually be fun and enjoyable. At Direct Interiors, you’ll discover a one-stop shop for all of your furniture and décor needs, including two floors of designer furniture, interior design services and in-house stylists. And staff can help you with everything from lighting and window coverings to linens and area rugs, perfectly complementing your lifestyle.
Without any formal Interior Design education, Angela Caputo has something that a classroom just can’t teach you — passion. In 1980, she and her husband both worked day jobs, but her enthusiasm for colour co-ordination and fabric choices, along with a knack for sales, led to a part-time business for them, selling furniture pieces out of their garage, driving customers to showrooms and showing them all the options available in catalogues. It filled a niche. “People admired what I accomplished, because it was all through catalogues and visuals. It was like I was the Internet before it started,” laughs Angela. “I would make appointments at their homes, figure out what they wanted and put it together for them.”
That was 40 years ago. Fast-forward to today, and Direct Interiors is now a two-floor showroom, employing 44 people. “It wasn’t easy then, especially for women,” she says, but Angela just kept going. “I decided to go big, because I had to take a lot from a man’s world, and I thought, You know what? I’ll make it happen, so that my kids will have it easier.”
In fact, it is a family business now, and Angela’s two daughters, Vanessa and Stefanie, are part of it all, with Vanessa working as a buyer, helping customers to furnish and accessorize their homes, and Stefanie working on design/build projects. Stefanie’s first project was even featured on an episode of Property Brothers.
“We Sit Down With Clients … To Bring Their Vision To Life. And We Won’t Let You Leave Until … You’re Happy” — Vanessa Di Girolamo
When clients come to Direct Interiors, they get all the help they need. “We’re a full service; we sit down with clients one-on-one to figure out what they like and to bring their vision to life. And we won’t let you leave until you find what you love and you’re happy,” says Vanessa. As well, clients get to see new furniture lines before they’re released, perfect for The Design Trade, who also get full access to the company’s suppliers, samples and fabrics, including the benefit of trade pricing.
What’s up for the future? “Well, we’re kind of already getting there. Customers can come here, and it’s a one-stop shop for them,” says Stefanie. They really are, too. With new boutique areas in the showroom aimed at millennials and new lines for the nursery, it is a relaxing and seamless experience for decorating and furnishing a home. “People can come here, and their entire home will be furnished and decorated, instead of having to go to 50 different places in the GTA,” she adds.
2005 Clark Blvd., Brampton, Ont.