Winnipeg-based family business Freed & Freed’s new heritage line might just replace the ubiquitous Canada Goose parka as the de facto uniform for Canadians this winter. Inspired by old English tweed, Freed’s coat collection was unveiled at an exclusive VIP preview at the Ritz-Carlton in downtown Toronto on Aug. 20, 2014, where guests were guided through the luxurious collection by Marissa Freed, the company’s fourth-generation president, who leads its creative direction. Freed & Freed has been long recognized across Canada as the manufacturer of the official uniforms for the Canadian military and RCMP, as well as those of VIA Rail and the Canadian team of athletes at the Sochi 2014 Winter Olympics. The new Freed heritage line by the nearly century-old company is now available at Holt Renfrew, Pink Tartan, Honey, Gotstyle and other high-end retailers.

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